Salesforce AI

About

Salesforce AI delivers embedded artificial intelligence capabilities across the Salesforce Customer 360 platform, most notably through its Einstein GPT and Einstein Copilot offerings. Leveraging large language models and proprietary machine learning, Salesforce AI provides generative AI features like automated email generation, call summarization (via Sales AI), personalized marketing journeys, and AI-powered customer service tools like Agentforce – all integrated with CRM data. These solutions are targeted towards enterprise businesses seeking to enhance sales, service, marketing, and commerce operations, and have enabled features like automated knowledge base creation and the ability to integrate custom LLMs via the Einstein Trust Layer.

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