N About
Niantic develops augmented reality (AR) applications that overlay digital experiences onto the physical world. Their core technology leverages spatial mapping and AR to create location-based games and experiences, most notably demonstrated by the globally successful Pokémon GO. Niantic targets mobile gamers and aims to foster real-world exploration and community building through interactive AR experiences.
Focus Areas
Technology Focus
computer vision generative ai robotics
Key People 1
- John Hanke
Quick Stats
- Total Raised
- $770M
- Founded
- 2010
- Status
- private
- Type
- enterprise
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