Integral Ad Science

About

Integral Ad Science (IAS) provides digital ad verification and media optimization solutions for large advertisers, publishers, and platforms. Their core technology utilizes AI and machine learning to assess ad viewability, brand safety, and invalid traffic across all key digital channels, including CTV, audio, and gaming. IAS differentiates itself through MRC accreditation for server-to-server data integration – specifically with Amazon DSP – and delivers real-time, granular data to improve campaign performance and inventory quality.

Focus Areas

Technology Focus