About
Affirm is a U.S.-based fintech company providing buy now, pay later (BNPL) solutions directly to consumers and through merchant partnerships. Their core technology utilizes machine learning models for real-time credit risk assessment and fraud detection, enabling flexible payment plans – including interest-free options and longer-term financing with transparent costs. Affirm differentiates itself by offering a BNPL option without late fees and providing upfront cost visibility, targeting consumers seeking accessible and predictable financing for purchases.
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