Trax

About

Trax Retail provides cloud-based retail analytics solutions for Consumer Packaged Goods (CPG) brands and retailers. Their core technology utilizes computer vision and deep learning algorithms to autonomously collect and analyze on-shelf product data – including stock levels, planogram compliance, and share of shelf – across a nationwide retail network. This provides clients with real-time, granular insights into in-store conditions, enabling data-driven merchandising decisions and optimized promotional activations.

Focus Areas

Technology Focus